Saturday, 20 February 2010
Other Media Text Analysis
We closely analysed four different popular horror movies. The following pictures show a summary of the different aspects of the movies we looked at and then compared them to eachother.
Background and Other Media Text Research
There are some very important themes and theories that we observed before creating our trailer. These are also listed on my links which show my own research on them.
Moral Panic: A semi-spontaneous or media-generated mass movement based on the perception that an individual, group, community, or culture is dangerously deviant and poses a menace to society. A public outcry.
Marketing - USP: Unique selling point. An aspect of a product/service that is unique which makes it more appealing, e.g extremely high graphics
Todorov's Theory: Todorov proposed a basic structure for all narratives. - Films and programmes begin with an equilibrium, a calm period then disruption causes disequilibrium. Then a new equilibrium brings chaos to an end. The simplest form of narrative is sometimes referred to as 'Classic' or 'Hollywood' narrative.
Male Gaze - Laura Mulvey's theory that women are almost always represented in a sexualised way in order to appeal to a male audience. This is not necessarily deliberate - she contended that the media is populated mostly by male photographers, directors, editors, lighting technicians and so on; thus, most of what is produced is made FROM a male point of view and in a way which will appeal TO males.
Propp's Theory: Vladimir Propp came up with the idea/theory that there are 8 types of characters in the basic storyline. These characters are: the hero, the villain, the donor, the dispatcher, the false hero, the helper, the princess (damsel in distress) and her father, [These people don't have to all be different people]. He also states that there are only 31 things that these characters can do (Sphere of Action). Once we identify the character we can guess the actions. e.g. A Fairytale
http://sismedia.wetpaint.com/page/Glossary
Moral Panic: A semi-spontaneous or media-generated mass movement based on the perception that an individual, group, community, or culture is dangerously deviant and poses a menace to society. A public outcry.
Marketing - USP: Unique selling point. An aspect of a product/service that is unique which makes it more appealing, e.g extremely high graphics
Todorov's Theory: Todorov proposed a basic structure for all narratives. - Films and programmes begin with an equilibrium, a calm period then disruption causes disequilibrium. Then a new equilibrium brings chaos to an end. The simplest form of narrative is sometimes referred to as 'Classic' or 'Hollywood' narrative.
Male Gaze - Laura Mulvey's theory that women are almost always represented in a sexualised way in order to appeal to a male audience. This is not necessarily deliberate - she contended that the media is populated mostly by male photographers, directors, editors, lighting technicians and so on; thus, most of what is produced is made FROM a male point of view and in a way which will appeal TO males.
Propp's Theory: Vladimir Propp came up with the idea/theory that there are 8 types of characters in the basic storyline. These characters are: the hero, the villain, the donor, the dispatcher, the false hero, the helper, the princess (damsel in distress) and her father, [These people don't have to all be different people]. He also states that there are only 31 things that these characters can do (Sphere of Action). Once we identify the character we can guess the actions. e.g. A Fairytale
http://sismedia.wetpaint.com/page/Glossary
Thursday, 18 February 2010
Past Research
I know its a little late to be showing the research that we did before but its never too late. Before creating any aspect of the trailer we performed some research on the plot that we chose to film. So here are a list of trailers that we looked at which inspired us to create the following:
Slide 2
Trailers:
- •Exorcism of Emily rose – the concept close up, setting, use of camera
- •Gothika – The walk in the woods
- •The ring – the enhancement of the eyes
- •Haunting of Molly Hartley -
- •House of Fears -
- •Carrie – The bathroom/shower scene
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